Now accepting fractional engagements

The AI-native revenue engine your SaaS is 18 months from building.

I'm Vance Moore III — Fractional Chief Growth Officer for $5M–$50M ARR SaaS. I install the sales, marketing, and growth-ops system most companies will spend two years and a $400K CMO hire trying to figure out. With an AI agent stack that runs it.

$1B+
P&L Responsibility
20+
Years Scaling Revenue
$580M
ARR Peak Led
Available
Vance Moore III
Vance Moore III
Fractional CGO · Raleigh, NC
Built Revenue Engines For
The $5M ARR Ceiling

Founder-led GTM stops working somewhere between $5M and $15M ARR.

You can't afford a $400K CMO. You can't risk another agency that hands you a deck and disappears. The growth playbook that got you to $5M actively prevents you from getting to $30M. This is the exact gap I fill.

01

Sales pipeline is volatile

One good month, two bad. Forecasts feel like gambling. The CEO is still the top closer.

02

Marketing is disconnected from revenue

Content gets shipped. MQLs get reported. None of it ties to closed-won. CAC is rising.

03

AI is everywhere but nowhere in your stack

Your competitors are quietly automating outreach, content, and qualification while you're still in slide-deck strategy meetings.

The Revenue Engine

Four interlocking systems. One operator who builds and runs them all.

Most fractional execs own one of these. I own the whole engine — and the AI infrastructure that makes it compound while you sleep.

Demand Generation

SEO, content, GEO/AEO/LLMO, paid, partnerships, ABM. Predictable top of funnel without burning a CAC hole.

Sales Architecture

Pipeline math, ICP refinement, sales motion design, playbook, comp plans. Make revenue predictable instead of heroic.

AI Agent Stack

n8n + Claude + Supabase orchestration. Lead enrichment, outreach, qualification, content — built once, runs forever.

Growth Operations

Attribution, dashboards, RevOps tooling, weekly metrics rhythm. The CEO sees revenue clearly for the first time.

Free Diagnostic

The Growth Engine Score™

12 questions. 3 minutes. Get your revenue engine scored across 5 dimensions plus a personalized 90-day priority report.

Question 1 of 12

What's your current ARR?

Question 2 of 12

How predictable is your sales pipeline?

Question 3 of 12

How clear is your ICP (ideal customer profile)?

Question 4 of 12

Who owns your growth number today?

Question 5 of 12

How is AI currently embedded in your GTM?

Question 6 of 12

Where does your pipeline come from today?

Question 7 of 12

How's your CAC trending vs. 12 months ago?

Question 8 of 12

Net revenue retention?

Question 9 of 12

Marketing attribution clarity?

Question 10 of 12

Content velocity vs. competitors?

Question 11 of 12

GEO / AEO / LLMO presence — are you showing up in ChatGPT / Perplexity / Gemini results?

Question 12 of 12

If you had to triple revenue in 24 months, would you bet on your current GTM?

Your Growth Engine Score
0
Calculating...

Get your personalized 10-page report

Breakdown by dimension, benchmarks vs. SaaS peers, and your top 5 90-day priorities.

Engagement Models

Three ways to put me in your revenue engine.

Most fractional execs sell their time. I sell outcomes — with the AI infrastructure that makes them stick after I'm gone.

Growth Diagnostic
Start here. 30-day deep dive.
$2,500 flat
One-time · 30 days · Productized SKU
  • 90-min revenue engine audit
  • 10-page custom report & benchmarks
  • 90-day priority execution roadmap
  • AI stack opportunity map
  • Credit applied if you continue
Start Diagnostic
Strategic Growth Advisor
For founders who don't need execution — just judgment.
$7.5K/mo
12-month minimum · 4 hrs/month
  • 2× 90-min monthly strategy sessions
  • Async Slack/Loom access
  • Quarterly board prep support
  • Network & intro access
  • Tactical reviews of plans & hires
Inquire
Receipts

$1B+ in revenue. Four companies. Real numbers.

Each case study is a 6-page PDF breakdown of what I built, what worked, and what didn't. Email-gated for serious operators only.

Bold LLC
VP MARKETING · 2021–2024

Doubled ARR from $283M to $580M in 24 months.

+104%
ARR Growth
1M+
Subscribers, Yr 1
206
Marketers Led
$3M
OPEX Saved
Get the breakdown PDF →
Ebates · Rakuten
SR DIRECTOR · 2015–2017

30% organic lift across 8 properties. Acquisition CAC down 34%.

10×
Daily Impressions
+50%
Conversion Lift
$150M
Ad Media Managed
+34%
YoY Acquisition
Get the breakdown PDF →
PeopleFinders
GLOBAL HEAD OF SEO · 2017–2021

Built the engine that took market share 10% → 50% — then a successful exit.

$1.2M
Monthly Ad Revenue
+300%
Organic Traffic
500M
URLs Indexed, 90d
8
7-Fig Revenue Streams
Get the breakdown PDF →
The AI-Native Lab
OPERATOR · 2024–PRESENT

Personal R&D: 57 production sites, multi-agent GTM stack, GEO/AEO/LLMO category build.

57
Production Sites
130+
n8n Workflows Live
15
AI Agents Orchestrated
Daily
Production Deploys
Read the lab notes →
The Manifesto
Every SaaS company is about to fire their CMO — and hire a Fractional Chief Growth Officer with an AI agent army.
Read the Manifesto Subscribe to the Newsletter
About Vance

Two decades scaling revenue. Now running the AI-native lab.

Vance Moore III

I've spent 20+ years running marketing, growth, and revenue at companies most operators only read about — from a $25M data company I scaled to a 50% market share exit, to a $580M ARR D2C platform where I led 206 marketers across 5 time zones.

Then in 2024 I left the corporate ladder. Not because the comp wasn't good — it was. I left because I saw the next ten years more clearly than the last ten. Every SaaS founder is going to need someone who can install the full revenue engine *and* the AI infrastructure that runs it. Most can't afford a full-time CGO. So I built the answer.

Today I run a private R&D lab: 57 production sites, 130+ n8n workflows, and a multi-agent GTM stack that does in 30 days what most companies take 18 months to build. It's my live testing ground — so the systems I install for clients aren't theory, they're battle-tested. I work directly with 3–5 founders at a time who want the unfair advantage.

$293M
Career media budget managed
$1B+
Career revenue scaled
MBA
International Business · Liberty Univ.
Google
Search Console Advisory Panel
Frequently Asked

Questions founders ask before booking.

Real answers from real conversations. If yours isn't here, ask on the strategy call.

What is a Fractional Chief Growth Officer? +

A Fractional Chief Growth Officer (Fractional CGO) is a part-time C-level executive who owns the full revenue engine — sales, marketing, growth operations, and RevOps — for a company that cannot yet afford a $400K+ full-time hire. Unlike a fractional CMO (marketing only) or fractional CRO (sales only), a Fractional CGO owns the entire revenue number end-to-end.

Who is the ideal client for a Fractional CGO engagement? +

B2B SaaS companies between $5M and $50M ARR. The typical client is founder-led, has hit a GTM ceiling around $5–15M ARR, has no full-time CMO or CRO, and is ready to install the AI-native revenue infrastructure that compounds growth without proportional headcount.

What makes this different from other fractional executives? +

Most fractional executives deliver strategy decks. I install working systems. The deliverable is an AI agent stack — n8n orchestration, Claude API integrations, Supabase data layer, multi-agent GTM workflows — that lives in your business after the engagement ends. The infrastructure is the deliverable, not the deck.

How much does a Fractional CGO engagement cost? +

Three tiers:

  • Growth Diagnostic — $2,500 flat: 30-day deep dive, 10-page report, 90-day roadmap.
  • Embedded Fractional CGO — $20,000/month: 6-month minimum, 10–15 hrs/week, embedded in leadership.
  • Strategic Growth Advisor — $7,500/month: 12-month minimum, 4 hrs/month, board-level guidance.
What are GEO, AEO, and LLMO — and why do they matter for SaaS growth? +

GEO (Generative Engine Optimization) is optimizing for citation in AI search engines like Perplexity, ChatGPT Search, and Gemini. AEO (Answer Engine Optimization) structures content for direct-answer surfaces. LLMO (LLM Optimization) covers the broader stack of llms.txt, entity markup, and AI-crawler accessibility. For SaaS companies these are becoming as important as traditional SEO — buyers now research and shortlist vendors inside AI tools before ever visiting a website.

What is Vance's background and track record? +

20+ years scaling B2B, B2C, and D2C revenue. Most recently VP of Marketing Operations at Bold LLC, where I helped scale ARR from $283M to $580M (+104%) and led 206 marketers. Earlier: Global Head of SEO at Ebates (Rakuten), Global Head of SEO at PeopleFinders (built engine that grew market share from under 10% to nearly 50%), and Global Head of SEO at Progress Software. MBA in International Business from Liberty University. Member of Google's Search Console Advisory Panel.

How does the Growth Engine Score™ work? +

A free 12-question diagnostic that scores your revenue engine 0–100 across five dimensions: Acquisition, Activation, Revenue, Retention, and AI Maturity. Takes 3 minutes. Delivers a personalized 10-page report with your scores, peer benchmarks, and top 5 priorities for the next 90 days.

Is this consulting or staffing — are you a 1099 contractor? +

Independent consulting, 1099. I'm not an employee of any firm. Each engagement is a direct contract with you that specifies scope, deliverables, hours, and outcomes. No subcontractors, no agency overhead, no middlemen.

Let's Talk

Now accepting fractional engagements.
Apply for a 30-minute strategy call.

If you're a SaaS founder running a $5–50M ARR company and you know your GTM is the constraint, let's talk. The call is free, but it's not a pitch — it's a working session.